Intern Insights: First Steps Into Media and Matt Lauer’s First Tweet!

July 3, 2012

This summer we’ll be sharing ‘Intern Insights,’ a series of guest posts all about internships, from students enrolled in UC 225. Today’s post from Maryam Squillace, a Screen Arts & Cultures major interning with NBCUniversal in NYC, offers some highlights from her experience so far, and insight into the increasing importance of social media within the media industry as a whole. Thanks Maryam!

maryam squillace

Maryam Squillace on the set of TODAY

I don’t think many people realize how important social media is in our lives. It is more than tweeting what you are doing tonight, or checking in to a cool restaurant on Foursquare. What started back in chat rooms before I was born has now become an inexpensive way for many massive media conglomerates to interact with their audience. I knew this summer I wanted an internship doing something media-related, but I never imagined how large a role social media platforms like Facebook, Twitter, and Instagram play in the success of media corporations.

I knew this summer I wanted to get out of Ann Arbor for a little while and move to a big city. This past semester, I felt somewhat at a crossroads in my college career. I knew I needed some experience to say more definitively what I want out of a future job. I decided to look for internships in New York because I had family I could stay with there. After applying to multiple media and PR internships, I received an email about an interview from the News Communications department at NBCUniversal. I learned in early April I had gotten the internship and the rest of the month was a blur. I moved to New York only days after my last final, without ever setting foot in the city. I love living here, and it is amazing to walk into 30 Rock every day and have a badge that allows me into the building. I love knowing that so many brilliant minds have been in this building, are currently here, and will be when I leave; it’s the same feeling I have walking around Michigan’s campus.

I have learned a great deal about the media industry at my internship. Working in News Communications, it’s a mix of PR, marketing, and digital media that work together to make the final TV product show up in as many households as possible. I am lucky to work with some of the most brilliant people in the industry, who work on promoting the news programs I grew up on and still love. Its incredible to see all of the work that it takes to look so effortless on the viewer’s side. Working in the media industry, I have seen how important social media skills are on a resume. Almost everyone I have had the privilege of speaking with or working with has told me that social media is something to know now because it is only going to get bigger. One of the first questions in my interview was if I had a Twitter, and what I newspapers I followed. One example of social media’s importance was watching the department prepare for Justin Bieber to perform during the Toyota Summer Concert Series on the TODAY show. I worked with the department to spread the #BieberTODAY hashtag throughout the media before the concert happened. NBC’s followers then began to use the hashtag to begin a conversation about the concert with their own followers, and the hashtag’s usage grew even more. The hashtag even trended worldwide at one point. I watched as Justin Bieber sent out Matt Lauer’s first tweet (on a TV, but still) and watched as Mr. Lauer’s followers rapidly grew by the thousands because of the help of Justin Bieber. It is a digital reminder of how linked humanity really is.


Career Center Connector Staff Picks: Week of April 2nd

April 2, 2012

Career Center Connector (C3) is the best way to stay informed on what you need to know as a job or internship seeker while you’re a student here at UM. Besides housing a resume builder, C3 is also a great way to find opportunities specifically for Michigan students. Each week, we plan to highlight a few positions that we come across that we find particularly interesting. Learn more, including application information, by checking out each pick on Career Center Connector. While you’re there, see what other interesting opportunities you find!

Luis Salvador, Career Advisor
Luis’ Pick: Arcadia Offshore – Social Networking Consultant
Job ID: 23067

Recently I have met with several students that would like to find a job or internship in Ann Arbor for the summer. Ann Arbor provides an exciting environment not only for students to develop academically but also professionally. To find this internship I used the location search option for internships within 10 miles of Ann Arbor. Today, many companies are looking to expand their web presence to keep up with changes in how marketing, branding, and advertising are done. As a social networking consultant for Arcadia you will have the opportunity to bring a new perspective to how this company presents itself online and learn the value of social networking in today’s business world. Make sure to check this out!

Betsy Krupar, Peer Advisor
Betsy’s pick: Legal Assistant – Sherman Immigration Lawyers, P.C.
Job ID: 23697

This is a one year internship at a law firm that would be a great opportunity for someone taking a gap year before law school. It would also be great for someone interested in working in the legal field while exploring if law school is right fit for them. I found this position by typing law into the keyword search and setting the position type as internship.

Paula Wishart, Integrative Learning Coordinator
Paula’s pick: Program Coordinator – iMentor
Job ID: 22357

  • Looking for the next generation of professionals to lead innovative solutions to to close the achievement gap in the US.
  • Responsible for facilitating high impact relationships between 100 mentee/mentor pairs
  • PCs will be exposed to the current theory and best practices in youth development and education, civic engagement and volunteerism, nonprofit leadership, and social entrepreneurship
  • Elected for inclusion in the first ever federal Social Innovation Fund
  • Recognized as one of the 50 Best Nonprofits to Work For by The Nonprofit Times
  • Gain firsthand experience in the New York City public schools

These are the elements that drew me to the Program coordinator posting for iMentor. If this sounds like you, take a look. And don’t be put off by the 1-3 years experience requirement. If you have been active in related programs here at Michigan, The Career Center can help you tailor your story to this position. Go ahead and apply, and change a corner of the world.

Job/internship postings are included within Career Center Connector due to their potential interest to UM, Ann Arbor students. Inclusion of a posting does not imply Career Center endorsement of the particular program, opportunity or employer described.


Career Center Connector Staff Picks: Week of March 26th

March 26, 2012

Career Center Connector (C3) is the best way to stay informed on what you need to know as a job or internship seeker while you’re a student here at UM. Besides housing a resume builder, C3 is also a great way to find opportunities specifically for Michigan students. Each week, we plan to highlight a few positions that we come across that we find particularly interesting. Learn more, including application information, by checking out each pick on Career Center Connector. While you’re there, see what other interesting opportunities you find!

Amy Homkes-Hayes, Coordinator
Amy’s pick: Policy Analyst – Office of the State Superintendent of Education
Job ID: 23505

When I talk to students vested in working in government something I like to say is: Explore options beyond the Federal Government for government jobs. I strongly encourage investigating State and Local opportunities too. A great example of this principle is the Policy Analyst position listed in C3. This job really resonates with me because it centers on special education policy in DC schools. It sounds like a fascinating opportunity to analyze policy and work towards the Division of Special Education mission of ensuring all DC children with developmental delays and disabilities have access to high quality services and education.

Doug Fischer, Peer Advisor
Doug’s Pick: Manager of Operations – Community Elf (EDN Group)
Job ID: 23328

If I didn’t already have a job I would unquestionably apply for this position. In fact, I might regardless because this sounds like such an incredible and fun opportunity. Community Elf was founded in 2009 by two former McKinsey and Company alumni and is a social media management company. The position has a desirable level of autonomy and leadership as it entails coordinating with the development team, overseeing social media account managers, assigning tasks, establishing goals, and conducting performance reviews. They also sound like a down to Earth company to work for as they are looking for someone who has a pet peeve of inefficiency, are a jack-of-all-trades kind of person, love every day being completely different, and of course have an interest in social media and want to help transform the way companies drive their growth. Oh, and did I mention you’d be working in the exciting and innovative atmosphere of a startup company? Don’t miss this opportunity!

Geni Harclerode, Asst. Director of Experiential Learning and Employer Development
Geni’s pick: Oral History Intern – Institute of Southern Jewish Life
Job ID: 21743

There are more than a few times where I’ve sat in my driveway or the parking garage, unable to turn off the car because the story someone was telling on the radio was so fascinating I had to wait to hear the end! The Institute of Southern Jewish Life in Jackson, Mississippi is giving someone the chance to help capture the stories and narratives that have shaped the history of the Southern Jewish experience by working as an Oral History Intern. Imagine spending your summer traveling through communities in the American South interviewing and filming subjects as a means of sharing and preserving history. And if that doesn’t sound amazing enough, as a native Southerner, I can also assure you’re bound to encounter some of the best eats you’ve ever had!

Job/internship postings are included within Career Center Connector due to their potential interest to UM, Ann Arbor students. Inclusion of a posting does not imply Career Center endorsement of the particular program, opportunity or employer described.


Advice from Alumni: Hillary Frazier on breaking into tough industries

January 26, 2012

Hillary Frazier is a 2010 graduate of LSA with a major in English. She is currently a social media moderator and content creator for a social media firm in New York City, working with global pharmaceutical brands on Twitter and Facebook. Today, Hillary shares her experience and advice on breaking into the social media/marketing industry.

Hillary Frazier

Hillary Frazier (English '10)

I was a drifter at the University of Michigan. I didn’t declare my major until my junior year, and took classes on topics ranging from WWII history, to costume design at the Theater school. I held 5 internships while in school, and it still took me 8 months to find a full time job after graduation. I’m no expert, but if I had to step back into your shoes, these are a few things I wish someone had told me during my job search:

Set Goals
You may not know what you want to do, but by now, you probably know what you don’t want to do. Research types of jobs in fields you are interested in. For me, I always wanted to work in fashion, but I couldn’t design. I began interning with photographers and a stylist, and discovered there were many other positions in the field where I could apply my talents. I set a timeline for myself. The summer before my junior year, I had 2 internships around my hometown. By the next summer, I wanted to be in New York City interning, hoping that by mid-January I would be ready to apply for jobs and secure a spot for an established company. In the end, I didn’t find a job by then, even by graduation, but I did keep my eyes on my goals, and eventually (6 months later), I got there.

Apply. Apply. Apply.
Many of you have begun your internship or job search, and know there are hundreds, if not thousands of resources online to look for jobs. Career Center Connector, Career Builder, Monster, LinkedIn, Indeed, MediaBistro, even corporate websites list their openings online. The more jobs you can apply for, the better (as long as they fit your interests and goals!). A job isn’t going to find you, you have to find it. Ask anyone and everyone you know, ask UofM alumni you may not know, try everything you can to get connected to companies, send out your applications (as many as you possibly can!), and hope for the best.

Accept Rejection
Admitting defeat isn’t bad, you just have to find a way to make it work for you. Think of failed applications as practice runs. Revisit your applications to see where you may have not presented yourself as the best possible candidate. It’s important to remember that you are going to hear no, because you can’t be perfect for every job out there. Sometimes, you may have been perfect, but you weren’t playing up your assets in the correct way. Other times, it isn’t your fault at all. I’ve actually been told before, in interviews, that many employers don’t read all of the applications, because they get so many. Of course this isn’t always true, but sometimes, applicants are chosen completely at random and screened. In the end, these “practice runs” will ensure you are an expert at finding a job, and selling yourself as not only the best, but the only candidate these employers should want to hire.

Work for Free
Working for free isn’t always fun, or easy to convince your parents to support, but in some industries, it’s the best way to get your foot in the door. Securing internships is by far easier than securing a full-time job, because almost everyone is willing to accept free help. Unpaid doesn’t always have to mean underappreciated, and there are many companies that value their interns as if they are full-time employees. Of course, use your judgment to make sure your employer isn’t taking you advantage of your talents, and always ask if there is a prospect to be hired afterwards. It was after my 7th internship that I realized…almost all of the companies I had worked for were entirely run by unpaid interns! There are thousands of people out there willing to work for free, and the only way I could separate myself from them from that point on was refusing to give companies my expertise and experience for free.

Your First Job Won’t Always Work Out
Once you’ve heard those amazing words, “we’d like to offer you a position at our company,” you may think all of your hard work is done. You have your job, and you never need to look for another one. That isn’t the case! You may have secured the job of your dreams, but sometimes, what we think we want changes. It’s okay to always be looking for the next thing! Of course, you should be respectful and dedicated to the position you have, but that doesn’t mean you can’t keep your eyes and ears open for something different. If you hate your job, don’t be afraid to leave! Nothing has to be permanent, and now that you’re an expert at looking for a job, you’ll have an easier time finding the next one. My first job didn’t work out as well as I had hoped, and I chose to leave after 8 months of work. However, with a lot of patience, I was able to receive another job offer, at a better company, with a better salary, and guess what…it was because I not only had close to 4 years of experience, but also because I am a Michigan grad!

Hopefully my story has helped you understand a few things about job/internship searching that you may have not realized before, and I wish you all the best of luck with your search! You can see more information about my college and professional life on my alumni profile, and I can be reached by email at hillaryfrazier@gmail.com if you ever have questions or are looking to network.


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